Ask a NHL Team Marketer anything

33 Questions

Last Answer on June 24, 2013

How much does it cost to buy one of those ads along the boards in an NHL rink?

Asked by intl over 11 years ago

It depends on a bunch of factors like team (market), placement of the dasherboard ad, whether it's packaged with other ads, etc. but it could range from $50k to $150k.

736 Votes

What did you major in college? Did that help with your job today, or is it completely different from what you do now? Thanks.

Asked by Al over 11 years ago

I got my BS in Materials Engineering (useless), MS in Industrial Engineering (still use a bunch of concepts) and an MBA in Marketing (very useful). Obviously the MBA is the most useful and applied directly to my job.

733 Votes

I am a sports enthusiast, and here is what I love about hockey: Because of on the fly substitutions, hockey is the only fame I can think of where players put out maximum effort when thay are in the game. Why not market it based on this attribute?

Asked by rndballref over 11 years ago

That's a great part of the game (along with games lasting only 2.5 hours, being the best in-game experience, etc.) but it just never has been an aspect that marketers could leverage, not sure why.

730 Votes

What city's fans do u think are the most obnoxious?

Asked by TeddyR over 11 years ago

Philly fans are always obnoxious. Boston fans are annoying as well. I know Canadian team fans are some of the out passionate but I'm not sure how annoying they are.

729 Votes

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Perhaps you can answer a rules question: When both teams are shorthanded because of simultaneous penalties, playing 4 on 4, and a team scores, why doesn't their player come out of the box and play?

Asked by rndballref over 11 years ago

I believe that when both teams receive simultaneous penalties, they actually play at full strength (5 on 5) while the penalized players serve their time in the penalty box, so this question is moot. But I wish they would play 4 on 4 hockey in this situation...it's more exciting!

709 Votes

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NHL Team Marketer

Ask me anything!

What do YOU do?

How much does it cost to buy one of those ads along the boards in an NHL rink?

What did you major in college? Did that help with your job today, or is it completely different from what you do now? Thanks.

I am a sports enthusiast, and here is what I love about hockey: Because of on the fly substitutions, hockey is the only fame I can think of where players put out maximum effort when thay are in the game. Why not market it based on this attribute?

What city's fans do u think are the most obnoxious?

Also on Jobstr...

Perhaps you can answer a rules question: When both teams are shorthanded because of simultaneous penalties, playing 4 on 4, and a team scores, why doesn't their player come out of the box and play?

NHL Team Marketer

Ask me anything!

What do YOU do?

How much does it cost to buy one of those ads along the boards in an NHL rink?

What did you major in college? Did that help with your job today, or is it completely different from what you do now? Thanks.

I am a sports enthusiast, and here is what I love about hockey: Because of on the fly substitutions, hockey is the only fame I can think of where players put out maximum effort when thay are in the game. Why not market it based on this attribute?

What city's fans do u think are the most obnoxious?

Also on Jobstr...

Perhaps you can answer a rules question: When both teams are shorthanded because of simultaneous penalties, playing 4 on 4, and a team scores, why doesn't their player come out of the box and play?

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